Our Strategic Contribution: Our role was to position AJ Navrin as a refined, performance-led men’s skincare brand with global appeal. We developed a visual identity and packaging system that is minimal, elegant and unmistakably premium - using black textured backgrounds, crisp white typography and copper accents to convey strength, sophistication and restraint. The branding was designed to feel timeless rather than trend-driven, supporting long-term growth across digital and retail environments. Featuring Navrin as the brand ambassador, alongside men of different ages and ethnicities, reinforced inclusivity and authenticity. The identity was carried seamlessly across packaging and website design, ensuring a cohesive and confident brand presence that reflects both the product quality and the deeper story behind the brand. Beauty Branding Design and Marketing.

Beauty Branding Design and Marketing

Performance-led skincare that matters

“I grew up with my mum as a successful Beauty Therapist, who always taught me that everyone needs a good skincare routine—even my dad. As a solo ballet dancer, my training and performance schedule is physically demanding and takes a toll on my skin. Having a natural, high-quality skincare routine is essential—not just for me, but for other performers as well.”

Navrin Turnbull – Beauty Branding Design and Marketing

They turned my concept into a real product

“A colleague recommended Gold Coast Graphic Design and working with Maria has been fantastic. She understood exactly what I was looking for and communicated clearly throughout the process. She was professional, personable and incredibly responsive—even when I requested multiple variations. I’d absolutely recommend her and would work with her again on future projects.”