Mermaid Beach Radiology - Medical Branding Design and Marketing
Mermaid Beach Radiology was founded by Zane and Kirri with a clear vision to create a modern, patient-focused radiology practice built on trust, care and clinical excellence. From the outset, they were committed to doing things differently-developing a medical brand that felt professional and reassuring, while also warm and approachable for patients and referrers alike. Entering a highly regulated and competitive healthcare environment, the brand needed to inspire confidence, communicate credibility and reflect the values of a practice built on genuine relationships and high standards. Medical Branding Design and Marketing.
Our Strategic Contribution: Working closely with Zane and Kirri, we partnered with them to transform their vision into a cohesive and enduring brand identity. Every element was carefully considered to balance medical professionalism with accessibility and clarity. We developed a distinctive brand system and rolled it out across a wide range of touchpoints, including premium raised Spot UV business cards for the entire team, brochures, internal and external signage, and referral pads. Beyond the initial brand launch, our relationship has evolved into an ongoing collaboration, with continued weekly support across brand, marketing and communication needs. The result is a confident, polished brand presence that supports trust, consistency and long-term growth-reflecting both the quality of care provided and the people behind the practice. Medical Branding Design and Marketing.
Medical Branding Design and Marketing
Medical Logo Design
Medical Branding Design and Marketing
Professional, personal and highly recommended
“The team at Gold Coast Graphic Design have helped us with the development of our branding, merchandise, signage and website design. They are extremely professional and provide individual service and tailored solutions. We couldn’t recommend them highly enough.”
Kirri Sherif, Mermaid Beach Radiology – Medical Branding Design and Marketing